Archive for March, 2009
Little Miss Matched Socks
If you follow the marketing legend Seth Godin you will be familiar with the company Little Miss Matched, which started off by selling sets of three mismatched colourful socks to girls. The company decided to take advantage of the issue that one sock in a pair always gets lost, so why not sell socks that [...]
Record Field Podcasts on your iPhone / iPod Touch
In the past, as a podcaster wanting to audio record field interviews, you would have likely paid US$400 – $US500 to purchase a dedicated portable recorder such as the Zoom H2 or Zoom H4. However, if you own an iPhone or iPod Touch, this may no longer be necessary. As you know there are a variety of [...]